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Hi, I'm Gaurav  (gaw-ruhv)

I help businesses understand how their customers 

Think

feel

do!

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A UX designer & researcher based out of Chicago, IL

Pursuing creative passions like architecture, graphic design, and UX helped me develop a well-rounded skillset in design and research. I leverage this experience to better understand user motivations while crafting practical yet memorable experiences.

Selected Work

Ride Along Cover

Ride Along

case study   /   educational   /   group (4)   /   10 weeks 

A travel companion app for Chicago's CTA system. It allows users to band together in groups, ensuring each other's safety. It also features a ‘route optimizer’, allowing solo travelers to select routes based on time, safety, and vistas.

Branko's Cover

Branko's

design   /   personal   /   individual   /   4 weeks 

An order customization app for a beloved Chicago institution. This is a redesign of my first UX project. The redesign explores the potential applications of AI within the 'design thinking' process and documents its pros and cons.

Steam Cover

Steam

research   /   educational   /   group (3)   /   10 weeks 

An exercise in evaluating information architecture. Steam's mobile website offered a cluttered and bloated experience. This project evaluates its current information architecture and provides a redesign backed by user testing.

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